Colombia’s Ongoing Presidential Campaigns Prioritize Personal Style over Substance

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Issue May 13-19 2026: Whereas political campaigns were once based on media, posters, advertisements, and jingles before they eventually gravitated online into viral networks, today politics is dominated by a kind of self-consciously amusing, AI-mediated fakery. Everything feels false; nothing is real. Politics once required messages; now it is driven by showmanship.

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